I help B2B brands show up on Google, get recommended by AI tools like ChatGPT, and turn that traffic into leads and sales.
Trusted by 30+ leading B2B SaaS brands
They are asking ChatGPT, Claude, Gemini and Perplexity what to buy instead of searching Google. My job is to make sure your brand is part of the answer.
AI tells buyers what you do, who you are for and what you cost. When it gets that wrong, you lose the shortlist before you ever get the call.
A buyer asks for the best option, and AI replies with a short list of names. When your name is missing from that list, the deal is gone before you knew it existed.
[ Your brand ] is a tool for [ the wrong audience ], priced from [ an outdated price ].
How it works
I look at how you show up on Google and in AI answers today, what your competitors are doing and what your buyers search for, so we know what is working and what is missing.
I find the topics you are missing and the quickest ways to show up more on Google and in AI answers.
I build the content plan, improve the pages you already have, and write new content that people and AI tools trust.
I track your traffic, leads and AI mentions every month, then adjust the plan based on what is working.
Dorcas understood our product and audience at ClusterSub. Her work across our website and mobile app helped us achieve 17x higher onboarding completion and 200% organic growth. Now, people find us on ChatGPT.
I combine search, AI visibility, content and automation to bring you more traffic, leads and sales.
Win the buyer questions that shape your shortlist in ChatGPT, Gemini and Google.
Decide what to publish and how each piece moves a buyer closer to a demo.
Articles and pages written to rank on Google and get quoted by AI.
AI reads Reddit before it recommends anyone. I help you show up in those threads.
AI agents that take research, reporting and analytics off your team’s plate.
Rework pages that already rank on Google so AI can quote them, without losing your rankings.
Results from search and content work for B2B teams.
B2B · SEO and contentI rebuilt Oakview's SEO strategy around product-led topic clusters and comparison pages, then ran campaigns across the blog, webinars, email and LinkedIn.
Read the Oakview Capital story
B2B SaaS · Content strategyAs Head of Content Strategy, I built Mainstack's content strategy, brought the company’s websites under one domain and set up the publishing system behind a team of six.
Read the Mainstack story
B2B SaaS · SEO and AEOI published more than 30 articles built around what SaaS buyers search for, and improved the SEO on every post.
Read the Userpilot story
SaaS · Website and product contentI wrote more than 20 landing pages and the UX microcopy for the customer and admin dashboards.
Read the ClusterSub storyDorcas helped us rethink our content strategy at Oakview. She built topic clusters that grew our monthly organic traffic to 248,000, increased demo conversions by 31%, and influenced over $250,000 in pipeline.
What content teams at Sprout Social, Moz, Userpilot and Churn360 said
Hi Dorcas,
We published your Schedule LinkedIn posts article, and I wanted to pass on our feedback before the next one.
Feedback:
Thanks for all of this information, Dorcas!
I'm excited to say I've got your piece ready to go now. We plan on publishing it on Feb 1, and it will be available at this link: moz.com/blog/content-gap-analysis
It has been great working with you on this.
I just reviewed your content and thank you for sending this in time.
The article was well written overall and followed the brief.
I'm happy to say that you did pass the trial …
I'd like to offer you a long-term collaboration as a freelance writer for us.
Hi Dorcas,
The team is happy with the content and would like to proceed further. We are planning to give you 8-10 blogs per month … (average 1000-1500 words). Is it possible for you to deliver the request?
Find out where AI mentions you, where it recommends competitors instead, and the fixes that will get you into those answers first.
Three ways to start. Each proposal is based on what your free audit finds, so the scope fits your data, not a guess.
For teams who know buyers are using AI to choose, but have no plan to get recommended.
From $3,000 per monthFor teams publishing regularly without a plan that connects content to sales.
From $1,500For teams with a large content library that ranks, but rarely gets quoted by AI.
From $500 per pageNeed Reddit and community strategy, AI agents and automation, or writing only?
I started as a writer, telling stories for brands like HubSpot, Semrush, Moz and Sprout Social. The more I wrote, the more I wanted to know why some content got found and some never did. That question pulled me into SEO, and seven years later into AEO and GEO.
Today I build the strategy and the systems behind the work, not just the work itself. I create content across search, web, email and video that helps B2B SaaS brands get found on Google and named in AI answers.
More about me →Dorcas understands that content strategy goes beyond writing articles or filling a content calendar. She took the time to understand the audience, identify the right opportunities, and build a strategy around what the business actually needs. I appreciate how thoughtfully she approached our content and connected it to broader marketing goals.
I am an AI search strategist and content strategist with 8+ years of experience in B2B SaaS. I have created content and strategy for Semrush, HubSpot, Moz, Sprout Social, Userpilot and Mainstack, and I now help B2B brands get found on Google and recommended by AI.
AEO is the work of shaping your content so answer engines such as Google AI Overviews, ChatGPT and Perplexity can pull a clear answer from it and quote your page. It means writing for the exact questions buyers ask, putting the answer first, and adding FAQ and schema markup.
GEO is about getting your brand mentioned and recommended inside AI-generated answers from tools like ChatGPT, Claude, Gemini and Perplexity. It covers everything those tools read about you, including your website, reviews, Reddit threads and third-party articles, not only your own pages.
SEO gets your pages ranking on Google. AEO gets your content quoted as the answer. GEO gets your brand recommended when buyers ask AI tools which product to choose. They build on each other, and strong SEO is still the foundation that AI search draws from.
Yes. AI Overviews and AI assistants with search lean on pages that already rank and are clearly structured. Good SEO makes your content easier for AI tools to find, trust and quote.
Start by finding out what ChatGPT says about your category today and which sources it cites. Then close the gaps: publish answer-first pages for the questions buyers ask, earn mentions on the sites and communities AI reads, and keep your product information consistent everywhere. The free AI visibility audit shows you where you stand.
Both. I build the strategy, and I also carry it out: refreshing pages, writing new content, running Reddit and community work, and setting up automations. If you already have writers, I can brief them and review their work instead.
Yes. I started my career as a writer for brands like HubSpot, Semrush and Moz, and I still write. When a project needs more volume, I write the briefs and edit the work of trusted freelance writers so the quality stays the same.
Very little. Send your website, three to five competitors, and the questions your buyers ask most often. For a deeper audit, share view access to Google Search Console and your analytics. Bring whoever owns marketing or growth to the call.
It is a 30-minute conversation, not a pitch. We go through what the audit found, talk about your goals, and I recommend where to start. You leave with clear next steps whether or not we work together.
You work with me directly, from the audit to the monthly report. There are no account managers passing messages along, and the person who builds your strategy is the person who carries it out.
AI search strategy starts from $3,000 per month, content strategy from $1,500, an AEO content refresh from $500 per page, and writing from $500 per article. After the free audit, I recommend a scope based on what it found, and you get the price in writing before anything starts.
Refreshed pages usually move first, because they already have some authority. New content and community work take longer. I give you a realistic timeline after the audit, once I have seen your data.
Yes. I can lead the AI search side while your team or agency keeps doing what already works, or I can review and direct their output against the strategy.
I am based in Ibadan and work 9am to 5pm West Africa Time, which covers the full UK working day and US East Coast mornings.
Yes. You keep the report and can act on it yourself. If you want help carrying it out, we talk about scope. If not, the audit is still yours.
Practical guides on SEO, AEO and GEO, based on what I am testing with clients.
Start with a free AI visibility audit. If you would rather talk it through first, pick a time for a 30-minute strategy call.
Dorcas Adisa
30 Minute Strategy Call
30 min
Web conferencing details provided upon confirmation.
